best way to say no

[kiddoe]

i had a question and i was wondering if i could get some opinions.

there are a lot of times when someone has feelings for you, but u dont feel the same way. how do you tell that person youre not interested wityhout hurting their feelings? what if you 2 are good friends and you dont want to hurt them? wat if they keep on insisting even after a year of telling them no? .. i wish i could get some help with this. thanks . my solution hasnt worked . i dont want to be mean at all and i dont want to hurt him, but im getting tired of it by now and its affecting our friendship.